Wednesday, June 7, 2017

"Food 2.0"


Food tastes better than Soylent.
Jessa Gamble, How Healthy is Soylent? - The Atlantic
An ad for Soylent Drink appeared on my Twitter™ feed this morning, and I confess that my mouth hung open in surprise for a moment.  Was this a spoof?  Part of a subversive marketing campaign for a movie remake?

As far as I can tell, they're completely serious - there's nothing in their FAQ to indicate that they're aware of the dystopian 1973 Charlton Heston film, there's a very earnest Wikipedia™ entry regarding the creation and development of the product, and its relative benefits as a food alternative are the topic of unsmiling discussion in the media.

On the other hand, I see that they don't offer it in green.
- Sid

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4 comments:

  1. Chris SumnerJune 7, 2017 at 9:52 PM

    This is funny! Somehow I think that front end loaders for riot control wouldn't work.

    ReplyDelete
  2. Sid PlestedJune 8, 2017 at 10:07 PM

    Ah, obviously you've never been picked up by a front end loader with 30 other people.


    - Sid

    ReplyDelete
  3. Chris SumnerJuly 1, 2017 at 3:35 PM

    This comment has been removed by the author.

    ReplyDelete
  4. Chris SumnerJuly 1, 2017 at 3:49 PM

    There has been some else that has made the connection between the movie and the product! She is a food blogger.

    https://www.meghantelpner.com/blog/the-soylent-killer/

    ReplyDelete

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